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Archives for 2010

Business Blogs to Benchmark for Success

Which companies are doing great things with business blogs and which should you benchmark as you develop your own business blog?  I’m going to point you in the direction of two companies whose business blogs you should be reading. First up — Nuts About Southwest from Southwest Airlines The Nuts About Southwest blog from Southwest Read more »

WordPress for Business Websites – Small Farm Design

Recently, I published a call for submissions from businesses that use WordPress to create their business websites asking them to participate in the WordPress for Business Websites series here on BusinessLogs. The purpose of this series is to show all the amazing things businesses can do with WordPress.org.  Suffice it to say, WordPress.org lets you Read more »

WordPress Plugins for Business Blogs – Subscribe to Comments

An important part of building a business blog is the commenting feature that turns your blog posts into active, engaging, and ongoing conversations.  However, it can be challenging and time consuming for visitors to your business blog to follow those conversations because they have to manually return to a specific post periodically to check for Read more »

1 out of 3 Twitter Users Talk about Brands

If you’ve been wondering whether or not your business should be on Twitter, then a new report from ROI Research and Performics (via eMarketer) can help you put some hard numbers to word-of-mouth marketing via Twitter. According to the April 2010 study: 33% of Twitter users talk about companies or products at least once a Read more »

Facebook Marketing by Justin R. Levy – Review

This week, I received a complimentary copy of Facebook Marketing: Designing Your Next Marketing Campaign by Justin R. Levy to read and review.  This is an updated, 2010 version of Levy’s original Facebook Marketing, published by a division of Pearson Education. Let me start by saying this is not a how-to book.  You won’t find Read more »