9rules Ad Network Buzz
It’s only been a few days since we launched 9rules Communities, and already people are singing the praises of it, which is totally flattering. The only opinions that truly matter to us are our members’, and they have been giving it the thumbs up all week (and for the past month since when we first spoke to them about the idea.) I’m really stoked that our members and readers like what we’ve come out with, and I’m even more excited to see what they think of everything we’re working on now, to come out in a few weeks. Anyway, enough of the preliminary stuff. On to the rumor mill :)
9rules Ad Network
Paul was interviewed the day of our big 9rules launch by well-known marketing site ClickZ News, and in that interview Paul happened to drop the bomb:
“Our framework allows for a number of possibilities, but most importantly it is helping us lead into the ad network that we will be launching this year for our member sites,” Scrivens told ClickZ News. “In everything we do, we have our members and readers in mind first and foremost. These changes will make the 9rules Network even more useful for our readers. For advertisers what this will mean is targeted advertising on a number of blogs that they can count on being high-quality.”
It’s true, we’re indeed launching an advertising network. This platform will allow advertisers to reach out to our highly influential 9rules community, and target the very best weblogs in the world on a variety of topics. This next step has been in the works for awhile now, however we didn’t want to divulge our plans until 1) 9rules Communities was launched, and 2) our members were fully aware of our intentions. Now that things are moving smoothly ahead, we thought it the right time to tell people of our plans.
Other marketing sites that picked up on the story include MarketingVOX, AdJab, Buy it or DIE!, and a few others. We’ve already been approached by some large ad purchasing companies to see what the dealio is. Things are definitely off and running.
