One thing many business bloggers don’t realize at first is the amount of time blogging can take. While blogging has many great benefits for businesses, it still takes time and hard work to get a blog of the ground. Fortunately, there are some tricks you can do to be more productive with your blogging. The most effective tip I’ve found is writing multiple posts in one sitting. I got this from Ahmed Bilal, who’s had success blogging in the soccer industry.
My last three posts were published on January 11, 13, and 15. I actually wrote those posts on January 10. I would’ve written one or two more posts that day but I had a couple NFL football games to watch. It took me four hours to write all three posts. This saved me two hours because it usually takes me about two hours to write a post if I write them one at a time on different days.
Why was I able to be more productive?
Answer: the momentum factor.
…once your writing juices get flowing, it’s easier for you to write that second and third article…
Let’s face it. It can take some time to get into the writing mood. Or to put in another way, it takes time to break through writer’s block and “get into the flow”. But once you’ve reached that point, the words flow more easily and you write more efficiently.
The trick is leveraging this flow of inspiration by continuing to write that second, third, or even fourth post.
I like what John C. Maxwell says:
The whole idea of motivation is a trap. Forget motivation. Just do it. Exercise, lose weight, test your blood sugar, or whatever. Do it without motivation. And then, guess what? After you start doing the thing, that’s when the motivation comes and makes it easy for you to keep on doing it.
We often don’t have the motivation to write blog posts. However, motivation seems to build as we gain momentum in the writing process. Why not leverage that motivation and write as many blog posts as you can while you’re motivated?
Don’t quit too early. Don’t quit while you’re in the flow. Keep writing.