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1 out of 3 Twitter Users Talk about Brands

1 out of 3 Twitter Users Talk about Brands

If you’ve been wondering whether or not your business should be on Twitter, then a new report from ROI Research and Performics (via eMarketer) can help you put some hard numbers to word-of-mouth marketing via Twitter. According to the April 2010 study: 33% of Twitter users talk about companies or products at least once a Read more »

5 Statistics to Track for Better Business Blog Performance

5 Statistics to Track for Better Business Blog Performance

You’ve set up your Web analytics tool, and you’re ready to start tracking your business blog’s performance.  But what do you track and what do all these terms mean? Honestly, all of the data you can collect about your business blog’s performance is useful in some way, but you have to start somewhere.  Instead of Read more »

5 Web Analytics Tools to Track Your Business Blog Performance

5 Web Analytics Tools to Track Your Business Blog Performance

It’s essential that you take the time to track the performance of your business blog to ensure your audience is growing and your content is actually being seen.  Fortunately, there are a number of free and paid Web analytics tools that can help you track traffic, referrers, top performing content, keywords, underperforming content, user paths, Read more »