Business Logs

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A simple but effective way to improve your blog posts is to add images. This tactic will add a couple minutes to your publishing time but the rewards are definitely worth it.
Images do several beneficial things.
They invite the reader to keep reading. This is very important because internet visitors [...]

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Links from quality sites are the currency of the web. They directly send you traffic and they improve your search engine rankings, which increases your traffic even more.
However, link building can be a frustrating process. Most search marketers will tell you that it’s one of the most difficult parts [...]

I always get excited whenever I get a link from a reputable site. My traffic increases and my Google rankings go up.
Recently, I got a link to one of my blogs that surprised me. I had not really targeted the blog that linked to me. All I had done was leave a [...]

Traditional advertising is dying.
Billboards get ignored. TV watchers skip commercials with Tivo. The number of radio listeners is going down as people just listen on their iPod to their favorite songs. Newspaper and magazine circulation is declining.
You may think, well, I’ll just advertise on the web. But typical internet [...]

Myron has an interesting comment on a previous blog post. He asks:
Is it better to have the blog living as the front end of your business (index page) or as a separate section?
To answer this question, I think you have to consider your primary business model. Do you have actual products and services [...]

Blog commenting is part of the marketing toolbox for many business bloggers. It’s a great way to generate traffic and build your brand.
Just to clarify, I’m talking about leaving blog comments on other blogs with a link back to your site. You’re looking for blog comment forms like this:

However, if this [...]

SEO, or search engine optimization, is an effective online marketing strategy that increases your search traffic by improving the search rankings of your site’s pages. By know, most webmasters realize that getting multiple top 10 rankings on Google is a very good thing.
There are technical aspects to SEO that are complicated, but luckily, the [...]

You could turn off blog comments on your business blog but I agree with Chuck Crawford. Having blog comments is a good idea. He gives at least two reasons why.
First, comments give you free content. This is good from a search engine standpoint, because the keywords on the comments may help you [...]

Yesterday, I wrote about the huge benefits of adding video to your blog. Today, we’ll look at a couple video tips as well as video equipment to get you started.
Most of the information below was found on this interview that Brian Clark did with Dave Kaminski of Web Video University.
Tips
Quality is Important
Dave talks about [...]

One of the upcoming trends that’s definitely worth looking into is video.  Video is (or has been, depending on who you talk to) taking the internet by storm.  Many of the mainstream sites now have a lot of video.  The big 3 TV networks are putting full episodes online of some of their shows.  And [...]